A recent health magazine published an article last month which was totally based upon a dental clinic in Mumbai. It said that the clinic was opened up recently and was doing great since then. The magazine also showed some of the factors which led it to its success. In the end, the conclusion which the article provided was - the clinic is using latest machinery and is backed by a team of qualified dentists which proved to be the main reason behind its growth.
No doubt on that, but we also have to keep in mind that the management system has to be fast and crisp. Let’s say, a clinic has the top class machinery and qualified dentists but when a huge number of people suddenly appoints for the same doctor, the management system fails to take the appointments of every patient. Hence, it is evident from the example that a proper management system has to be implemented to make the clinic a success.
Secondly, the behavior of the clinic’s staff has to be nice too. For example, a patient has recently gone through a tooth extraction and he/she is in pain. Suddenly a rude nurse comes in and tells the patient to leave without any further inspection. Here, one can easily make an idea that the patient wouldn’t recommend that dental clinic to his/her friends or family.
Online management is a big deal when it comes to appointments and clinic recognition. Suppose a person types “dental clinic near me” in their search engine. Maybe he/she gets to see a clinic first. But as soon as that person opens up the official website, the website begins to lag and starts to misguide the person. It is inevitable that the person will lose interest in that particular clinic. On the contrary, if the website proves to be fast and directs smoothly to the appointment booking page, more and more people will pour in no time.
Plus the timing is a big factor too. Look at the growing rate of a private clinic which remains open six days a week and the one which remains open 5 days a week. The former will definitely be doing better business in the market. This is because dental problems are a very common factor and more people will definitely look for timings suited according to their busy schedules. Who knows that a couple of people are planning to visit their nearest clinic on Saturday and not on Friday?
